MPDClick.com: John Lewis Retail Preview
UK-based department store John Lewis turns to the great British tradition of exploration and adventure for their latest AW 13/14 menswear collection. Constructed in the best mills and factories across the UK, the collection utilises Harris Tweed and Abraham Moon fabrics mixed with Corozo nut buttons, elbow patches and oatmeal undercollars fusing inspiration from traditional Western workwear.
Functionality is inspired by the 20th century explorer Scott of the Antarctic for the John Lewis AW 13/14 collection with multi layering as a key theme and clever design features throughout. Contemporary technical updates and the addition of waterproof coatings and detachable collar straps redefine traditional styles for men’s outerwear. Highlights for the modern-day explorer include the long length herringbone double-breasted Abraham Moon coats with beeswax coatings and 100% woollen jackets in navy, retaining tonal colours with contemporary micro collars and penny collars.
Deck of card print shirts add a vintage vibe across the John Lewis range for the AW 13/14 season. White cotton slub granddad shirts play against dark regal colours whilst colour pops of rhododendron are used as a contrast for ribbed Donegal fisherman crew necks together with unique pin point trousers. Knitwear, shirting and waistcoats are designed with the outdoors in mind bringing a modern Antarctic direction to classic shapes in keeping with MPDClick’s AW 13/14 trend ‘Wanderlust’.
John Lewis men’s collections for AW 13/14 continue to present styles with great care across the design alongside excellence in manufacture and materials. Stay tuned for coverage of John Lewis AW 13/14 women’s and children’s collections!
Image source: MPDClick